May 2009 E-News Bulletin

Franklin Synergy Bank | May eBulletin
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Welcome to the Franklin Financial Network May 2009 eBulletin!

 Dear Friends,

These are trying times, to say the least. Clouding the picture is the constant rhetoric about what’s wrong with the economy and who is to blame. In previous economic downturns, your bank and banker have been stable and trusted sources for understanding the economy’s impact on your personal borrowing and depositing needs. With so much at stake today, there are four questions that you need to ask your banker.

  1. Is my deposit safe and is the bank healthy? The first security for the safety of your deposit is FDIC insurance. The FDIC has increased deposit insurance limits and the insurance can be personalized to the depositor to cover beyond stated amounts. Your Franklin Synergy banker can assist you with this. However, the most pertinent protection for your deposits and borrowings is the strength of your bank. As in no other recent times, there are strong banks and weak banks within every market. The best source for information about the safety of your bank is a candid discussion with your banker about the bank’s health and future. At Franklin Synergy Bank, we are proud to talk about our strong capital position, our first quarter earnings, and the many other factors that make us a superior bank.

  2. How does the bank charge for its services? Bank pricing has always been challenging to understand. In our market today we see some misleading statements about bank pricing. Two examples: high “teaser” rates with multiple requirements and the word “free” with additional hidden charges.At Franklin Synergy, we want to keep things simple. Our underlying philosophy is that if we do what’s best for the customer, we will benefit from a long-term relationship. Our customers are our most important assets.

  3. Do interest rates change? How? Why? Market interest rates change spontaneously, sometimes making remarkable shifts in short time periods. Banks are “money traders”: we buy money (deposits, CDs, checking accounts) and we sell money (loans, investments). As national interest rate markets change, bank pricing must also change. Our deposit pricing is related to the market for short-term U S Treasury securities and we normally re-price CDs and money markets weekly. Loan pricing is tied to either the prime rate or longer-term Treasury instruments. Loan rates change less frequently than deposit rates, based on significant market changes.

  4. Can you get a better interest rate by “shopping” all the banks? At Franklin Synergy Bank, our objective is always to be competitive with our interest rates. But interest rates are by definition the “price” of money, and prices vary according to demand and supply. What doesn’t change is our commitment to customer service, both in the branch and on the internet.

    Franklin Synergy Bank continues to be a true success story. We are successful because we commit to taking care of our precious asset, the customer. Let us prove this to you. Call one of our bankers at 615-236-BANK (2265) or visit our web site at franklinsynergybank.com. Thank you for the opportunity to prove our commitment.

    Richard Herrington


Franklin Synergy Bank breaks ground for Columbia Avenue headquarters!

On Friday, April 24, we broke ground at our future corporate headquarters in the 700 block of Columbia Avenue in Franklin. We will also have a bank branch in the 17,000 square foot building, next door to The TMA Group/Franklin Transit Authority.

Jim Cross’ Century Construction Company, Inc. in Franklin will build our new home designed by Robin Hood at Crossroads Architecture in Nashville. The property is being developed by Franklin Square Partners, led by Hank Brockman and we estimate that construction will be completed late spring 2010.

“We are proud to be part of the revitalization of the Columbia Avenue corridor,” added Herrington. “We see Franklin’s business district moving south along Columbia Avenue, and we want to be a leader in that movement. Our new home will make a statement about the future of our community and the future of banking in Franklin.”


FRANKLIN SYNERGY BANK TRAVEL CLUB NEWS….

Upcoming Travel…..

  • Cumberland County Playhouse Presents

    July 16, 2009
    Re-visit 1962 with Franklin Synergy Bank. The world was a simpler place - Cadillacs had fins, JFK was in the White House and John Glenn was in orbit. Get back to your roots – literally!
    Total cost - $85
    Final payment due June 29

  • TUNICA!
    September 15, 2009 - September 16, 2009
    Gamble on Tunica’s most luxurious Casino and Resort

    Double: $79 - Single: $99
    Final Payment Date: August 28
    Trip Includes:Roundtrip Transportation, Lodging at the Goldstrike Resort, Gratuities to our driver, Buffet Breakfast, Lunch and on the motorcoach - snacks, juice, water and Continental Breakfast.

Call or email Sandy Green for reservations and more information on these travel opportunities as well as great trips to NEW YORK and an 11-night ultimate Caribbean cruise at 615-236-4614.

Complete information about all of our great travel opportunities is available on our website at http://www.franklinsynergybank.com/. You can register for Franklin Synergy Bank Travel Club trips online.


Franklin Synergy Bank Team News

Meet Franklin Synergy Mortgage’s Patte Huff

With over 30 years experience in mortgage lending, Patte is proud to say she has assisted thousands of people achieve their goals of homeownership. With experience in all areas of the mortgage process as a previous underwriter, processor, and closer, Patte has a solid understanding of the local real estate market, and the expertise to get your loan closed with efficiency and ease.

Patte is a graduate of Middle Tennessee State University and joins Franklin Synergy from PHH Mortgage (formerly Coldwell Banker Mortgage). She’s an advocate for child welfare, supporting the South Nashville Exchange Club and the Tennessee Baptist Children’s Home.

Patte has extensive experience in all types of loan programs and is always available to help you with any of your mortgage needs. Please call Patte today at (615) 308-8814 to make your homeownership dreams come true.


We look forward to the opportunity to earn your future business at Franklin Synergy Bank. You may reach your Franklin Synergy banker at (615) 236-BANK (2265) or on our website at http://www.franklinsynergybank.com/. Franklin Synergy Bank has 2 locations, our Cool Springs branch at 3301 Aspen Grove Drive, Suite 106 and our Downtown Franklin branch at 134 Fourth Avenue North in the historic Bennett House. In addition, our Franklin Synergy Mortgage office is open at 7101 Executive Center Drive, Suite 100 in Brentwood. We appreciate your continued interest in Franklin Synergy Bank.

Sincerely,

Richard Herrington

   
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